Adler joins Solimar Systems as Chief Relationship Officer

Solimar Systems, a leading global solutions provider of multi-channel document communications solutions for print, web and mobile delivery, has announced that Dan Adler is joining the company as Chief Relationship Officer (CRO). Adler will play an essential role within Solimar’s management team in developing market strategies for channel relationships, and in delivering the optimum experience for clients, prospects and sales channels. As the CRO, Adler will help develop marketing campaigns and messaging for strategic target markets, and assist with channel partner management. “We’re excited to have Dan join our senior management team,” said Mary Ann Rowan, Solimar Chief Sales and Marketing Officer. “Dan brings a great deal of industry knowledge and real-world experience to Solimar. This new role demonstrates Solimar’s commitment to building strong and enduring relationships with our clients and partners.”
Adler comes to Solimar with more than 30 years of experience in the global digital printing industry with a great depth of experience in both the transactional and direct-marketing segments. He has a proven record of successful entrepreneurship within the document technology marketplace, is a frequent speaker at industry events, and is recognized as an innovative thought leader. “I’ve had a business relationship with Solimar for nearly 25 years – both as a client and as an industry consulting partner,” said Adler. “I’m looking forward to the opportunity to work with Solimar’s partners and clients to deliver new solutions in this rapidly changing market for customer communications.”