SPGPrints has appointed Sangeeta Sachdev as the Managing Director of its North American business, SPGPrints America, Inc. In her new role, Sachdev will assume responsibilities for the company’s operations in Canada and the U.S. The company is a global leader in rotary screen technology for the self-adhesive label and industrial narrow-web markets. It also provides complete digital inkjet printing solutions for the textile and wallcover printing markets in addition to rotary screen technology. Since joining SPGPrints (formerly Stork Print) in 2003, Sachdev has held several managerial positions at locations around the world. In the USA, her roles included managing digital textiles, labels and packaging operations. She also headed sales in India, Bangladesh and Sri Lanka. Among her priorities will be expanding the use of rotary screen as a complementary technology in the production of labels and folding cartons, and the rollout of SPGPrints’ new inkjet textile printing technology based on its Archer technology ink delivery system.
“With its capability for applying thick layers of coverage in a single pass, rotary screen printing is an essential technology for achieving numerous vivid, tactile and lustre effects, productively,” she explained. “It’s a powerful complementary technology for brand differentiation. SPGPrints offers solutions for every step in the rotary screen workflow for package printing applications up to one-metre (39.37”) wide. With our strong support network and application expertise as well, we’re uniquely placed to help printers adopt the process and competitively offer creative, added-value branding solutions.”