Leading cross-media marketing and web-to-print provider Infigo becomes a global HP partner

Infigo Software Limited has become a member of the HP SmartStream Solution Partner Program. Becoming an HP SmartStream partner means that Infigo joins a group of industry-leading providers that deliver end-to-end workflow solutions for almost any application. The key focus for Infigo in 2016-2017 is “increasing profits for our clients and their customers, all done by driving automation and integration.” The partnership and integration with HP workflow will be key to its delivery, said the company. The UK-based Software vendor, which also has offices in Europe and the United States and services Canada, is now one of just 139 HP partners worldwide and one of only 14 in the web-to-print category. This partnership comes after a rigorous application process testing the quality of Infigo’s web-to-print software – such as Catfish and MegaEdit – as well as its cross-media marketing solution, Symphony. Infigo will now be listed on the HP website, included in their SmartStream partner newsletters, and present at many partner events effectively giving them an international endorsement when B2B companies and organizations are looking for print software products. The process began at the Dscoop trade fair in Dublin, Ireland in June of 2015 and continued with Infigo’s Managing Director, Douglas Gibson, giving demonstrations on the software solutions and their ability to open up web-to-print opportunities.

“We’re really proud and excited that Infigo has been accepted as a preferred workflow partner by HP, being market leaders in the print industry,” said Gibson. “We know our software has the potential to revolutionize a multitude of markets using print. We were quite rightly subjected to close scrutiny by HP, so to pass the test gives us and our products a recognized international badge of quality as we continue our expansion across Europe, the United States of America and beyond. All print software buyers know they can trust HP and therefore, by association, they know they can trust a provider who has met their incredibly high standards. The team at Infigo Software is very excited to be one of the selected companies in the web-to-print industry who are HP SmartStream Partners,” he added.
Infigo Software is a leader in personalized print and marketing engagement solutions. The company creates easy-to-use and easy-to-integrate systems for business users in the print, retail, corporate and creative agency industries by delivering innovative online services that enhance clients’ B2B and B2C businesses. Its Catfish platform is used by hundreds of online retailers, marketing professionals and skilled printers – “enabling them to capitalize on the hottest personalization trends while improving their profitability and competitive advantage.”