Graphic Arts Media

Kongsberg releases new whitepaper on the importance of balancing sustainability and creativity

Kongsberg releases new whitepaper on the importance of balancing sustainability and creativity

Kongsberg Precision Cutting Systems (Kongsberg PCS) has launched a free new industry whitepaper detailing the importance of finding the optimal balance between sustainability and creativity, as businesses look to secure a competitive edge in today’s challenging landscape. The leading manufacturer of digital cutting solutions to the worldwide packaging, signage, display and manufacturing markets, consulted with board suppliers, display designers and manufacturing companies to identify key considerations for the future of display design and manufacturing. Finding The Balance Between Creativity And Sustainability – Key Considerations for the Future of Display Design and Manufacture, features the informed opinions of key industry players – including Einar Ek, Director of Business Development with Re-board, and Maximilian Hansen, CEO of Nordwerk Design.

Stuart Fox

“The last couple of years have certainly presented a challenging time for sign and display businesses, with a global pandemic wreaking havoc on lives worldwide, forcing entire economies into recession, and having a devastating impact on the industry,” said Stuart Fox, President & CEO at Kongsberg PCS. “As the world returns to a semblance of normality in the wake of the pandemic, there’s a new set of challenges on the horizon – from global logistics issues to an uncertain geo-political situation and worldwide economic volatility. While the issue of sustainability fell away from the agenda at the height of the pandemic – with manufacture and supply of goods taking precedent over consumers’ usual habits and ideals – it’s now firmly back on the agenda. But with businesses needing to be creative to achieve success, where does sustainability actually fit in the context of the sign and display sector? With this new whitepaper, we wanted to explore opinions and examine what the future might hold for our industry. We wanted to gauge where our customers, partners and peers, who have successfully navigated the tumultuous last two years, see the path forward taking them.”

The new whitepaper is available now for download at https://www.kongsbergsystems.com/en/campaign/2022/sustainability-whitepaper