Cansel, (Vancouver, BC), a software, hardware and service provider to the printing, engineering, surveying, construction and architecture industries, as well as government agencies, has created Cobalt Graphics Distribution – a new company focused on the graphics communications market. Cobalt will operate as a national distributor of wide-format, flexographic and offset products to the print communications market in Canada. With the launch, the Cansel Geospatial Division will continue to distribute wide-format products to its architecture, engineering and construction (AEC) customers, while the new, independently run Cobalt Graphics Distribution will retain the employees, suppliers and relationships that are focused on the reprographics, wholesale distribution and printing markets. “The creation of the new company recognizes that customers in the printing industry have very different needs from Cansel’s historic customer base, and allows flexibility and creativity to respond in a different way to this opportunity,” Cansel added. “Armed with extensive experience and a passion for growth and innovation, the Cobalt team will deliver the best equipment, supplies and service solutions possible to the Canadian printing market.”

“I’m very happy to be able to announce that we’re bringing a whole new focus to the world of graphic communication with the launch of Cobalt,” said Stephen Fletcher, Cobalt President. “For years Cansel has been growing our wide-format equipment, service and support business focused on servicing our AEC customers. After several key acquisitions, the time was right for us to develop a national organization focused on the world of visual and graphic print communication to service and support our rapidly growing, non-traditional customer base.” Cobalt’s warehouses, service technicians and sales people will be located across Canada. A new e-commerce platform is being launched as well as centralized order processing “to ensure the best possible customer experience.”