New Whitepaper from ISA and InfoTrends explores textile printing’s market potential

Digital textile printing, particularly for soft signage applications, provides an attractive new service opportunity for sign printers looking to expand their offerings and clientele, according to a new whitepaper produced by the International Sign Association. Digital Textile Printing Opportunities for Sign Companies, compiled by InfoTrends, maps out new business opportunities in digital textile printing for sign companies, analyzes growth opportunities, highlights recent successes in textile-based printing applications, and discusses requirements – from human capital to equipment investments.
The research also explores various entry-level to mid-level market suppliers and OEM inks – as well as finishing, lighting, sewing, heat fixation equipment and LED lighting, and extruded frames. It also examines material and ink innovations that are driving new applications. The report is free for ISA and ISA Affiliated Association members. Non-members can purchase it for $24.95 (USD. The whitepaper can be accessed at www.signs.org/research.
The International Sign Association (ISA) represents manufacturers, suppliers and users of on-premise signs and sign products from Canada, the U.S. and 60 countries around the world. ISA and its Affiliated Associations work to support, promote and improve the worldwide sign and visual communications industry.