Messagepoint is a hybrid cloud-based content management platform serving the CCM needs of large-enterprise clients. It provides an intuitive and secure environment for business users to directly own and control touchpoint messaging content and business rules driving the pace of change for customer-facing print and digital communications. The solution recently won the coveted 2016 CODiE Award for Best Multi-Channel Publishing Platform. “Having a recognized industry leader such as Williams Lea Tag add Messagepoint to meet their customer communications content management needs is very exciting,” said Nick Romano, CEO of Prinova. “Clients of Williams Lea Tag, as well as internal users, get access to a robust, scalable and secure platform for managing change, which makes communicating with customers easy and leads to improved customer experiences.”
Prinova also recently received a $17 million investment from Volition Capital to help expand Prinova’s Messagepoint SaaS (Software as a Service) platform. Volition Capital is a Boston-based growth equity firm that principally invests in high-potential, founder-owned companies across different technology sectors. The $17 million will help to fast-track Prinova’s global strategy to pursue higher growth markets and expanded innovation for Messagepoint. “Prinova’s Messagepoint platform is revolutionary for solving many complicated challenges that large enterprises face in managing content within their customer communications,” said Volition Capital Managing Partner Roger Hurwitz, who will be joining Prinova’s Board of Directors. “We firmly believe that Prinova is poised for significant global growth and are excited to work together to get the company and Messagepoint to the next level.” Volition Vice President Jake Colognesi will also be joining the Prinova Board.