Xaar, one of the world’s leading inkjet technology specialists, has appointed Oscar Planas as Director of Sales for the Americas. Planas has over 30 years’ international experience working with companies such as 3M, Imation, KPG and Kodak. Most recently, he was Transition Manager of Micro 3D Printing & Packaging for Kodak. He brings to Xaar proven expertise in growing markets for print and packaging technologies around the world – including Asia and Latin America. Fluent in English, Spanish and Portuguese, he will head up Xaar’s sales activities in North America and South America.
“Xaar’s impressive technology is transforming graphics, packaging and industrial imaging markets globally,” said Planas. “As the company introduces new technology platforms with market-leading functionality, this is an exciting time to be part of the team that drives its growth across the Americas.”
“Oscar brings with him considerable experience, not only across the digital print and packaging technology spectrum, but also in sales, marketing and business development across North and South America,” said Doug Edwards, Xaar CEO. “He will be a great asset to Xaar as we continue to build our presence in these strategically important and growing markets.” Planas succeeds Don Whaley who has become Xaar Director of Sales EMEA & Global Marketing.
Planas named Xaar Director of Sales for the Americas
