Respected industry veteran John Sweeterman, who has spent over 20 years in many disciplines, is the new General Manager of INX Digital’s facility in San Leandro, California. He also works with the division’s European teams and reports directly to Rick Clendenning, President and CEO of INX International Ink Company. “John brings extensive management experience to our company, with proven success promoting new products and technology,” said Clendenning. “We’re looking forward to the opportunity of capitalizing on his knowledge to support our business development efforts and grow digital sales. I know he’s eager to work with all of our divisions to support our “Evolve” program, as we assist our traditional customers who want to move into a digital solution within their own businesses.”
Sweeterman joined INX Digital after working as a Senior Account Executive at Chromatic Technologies, where he managed global business development for emerging packaging technology of specialty inks and coatings. He also has prior advertising agency and prepress experience with brand strategy and brand packaging. After beginning his career working for a large consumer products business and selling to retailers, Sweeterman parlayed that experience into managing a large-format digital printing business that sold temporary and permanent display graphics to retailers, franchises, restaurants, and grocery and convenience stores. In his new role, he will also work with INX global partners in Asia, Africa and other areas to grow business.
“With sales offices and manufacturing on three continents, INX Digital delivers Triangle ink around the world,” he said. “Our partners reach the doorsteps of print shops globally. Whether you’re looking for UV curable, solvent or aqueous inks, bulk-ink delivery systems or liquid laminates, Triangle has a money-saving solution to fit your needs.” Sweeterman added that the company’s Evolve and Prodigy brand lines were developed so that traditional and industrial printers looking to add digital to their operations can take advantage of a huge market opportunity.
Sweeterman named new General Manager at INX Digital
