For the past three years, as a senior writer for Graphic Arts Magazine, it has been my great pleasure to meet many of you in the printing and graphic arts industries. I have made wonderful new friends and learned a lot. During that time, I was also able to work closely with you to try to articulate your story in many advertorials, as well as provide you with ongoing news coverage.
Briefly, I started as a writer in the Communications Department of the Toronto Star in the early 1970’s after graduating from the Ryerson School of Journalism. There’s more about my background in this month’s news section.
Throughout my career, I can tell you that, without a doubt, the people in the printing industry are amongst the hardest working I have ever known. I’m hopeful that my strong background in writing, design and marketing will enhance the quality of the magazine to benefit you, our reader.
Today, I fully realize that most of you are expected to be more than just printers – you have to be marketers as well, exist on razor-thin margins and be ideal employees or employers. In short, in our industry today perfection is expected and I hope through reading our magazine you will be able to improve your business, possibly learn a few things and get involved by letting me know what is happening in your company.
I want to know what’s going on in your company, no matter how insignificant you may feel it is. I fully intend to cover more events, large and small, run more photos of what’s happening and give balanced product coverage. You will see more articles to help the smaller and medium-sized printer and provide more scope to the larger industry players to tell their story.
Bottom line:
If I can unearth just one idea or one strategy, or relate one story that helps you improve your business, then I am happy.
I value your feedback, both positive and negative. If you have any ideas, suggestions, comments or issues you would like to discuss, please do not hesitate to contact me at acurcio@graphicartsmag.com
Good luck in what promises to be a very tough and challenging 2009. And do continue to look to Graphic Arts Magazine for answers. We’re here to help you!
Tony Curcio, Editor
acurcio@graphicartsmag.com