Konica Minolta Business Solutions U.S.A. announced the North American launch and sponsorship of an independent user group of Konica Minolta production printing users called Prokom last month. Prokom is now setting its sights on becoming a global organization following this very successful launch in North America – as well as Europe. The community had its official debut in North America at Graph Expo last month, and the response was “fantastic” according to organizers, who are now actively recruiting membership through www.prokom.org.
The community was first launched in February of 2014. Members can connect, learn and grow their business approaches through a combination of online support and training. These initiatives include market insights from InfoTrends, as well guidence from a host of independent consultants. The aim is to lead business transformation by providing practical business advice and learning to individuals in a printing business through Prokom’s knowledge platform. Its web portal delivers content and practical advice to individuals in key departments within a printing business. These include pre-press departments, production, HR, business strategy for owners, as well as sales and marketing. Every key function within a printing business is covered with practical tools, insights and plans to help them transform their approaches.
Mark Hinder, Head of Market Development, Konica Minolta Business Solutions Europe, added: “Following successful activities we ran at drupa 2016, and now the launch of Prokom USA, the team focus now shifts to demonstrating the value of Prokom as a community that’s being built to enable members to connect, learn and grow their businesses. It’s important that we help lead business transformation through our commitment to the Prokom community, so that our customers can adapt to the change taking place in the print industry. Prokom is a strategic initiative from Konica Minolta that provides a proactive platform for customers to shape their ideas in the production printing industry, to which we are fully committed. We’ve been listening to our customers’ needs to help empower them to transform and adapt.” Customers can register online for free as a ‘Blue Member’ that provides all users with insight and content to grow their approaches. The aim is that they will then upgrade to an Elite Member to access the full range of benefits from e-learning and access to webinars, podcasts and business tools.
Prokom to go global after successful North American launch
