Printing industry management consulting firm Gimbel & Associates (Garden City, New York) has published a collection of helpful of articles designed to help their clients and other companies in the printing industry develop strategies for protecting and growing their businesses. Roger P. Gimbel’s Guide to Better Business is “full of guidance, tips and resources.” The downloadable eBook includes sections on Business Strategy, Marketing, Sales Acceleration, Production and more. This comprehensive, 100-plus page resource is available to print professionals at no charge. “Companies in the printing business need new strategies, especially after COVID-19,” said company President and author Roger P. Gimbel, EDP, “This is the time for printing companies to assess their business models. The way they do business with customers is changing, and we decided it was the ideal time to create the guide.”
The Guide to Better Business is a collection of articles that Gimbel & Associates has produced to help companies create more successful operations today and as print shops gradually reopen and recover from the COVID-19 pandemic. The eBook contains valuable information they can put to use in their own organizations, including titles such as Data Security Challenges in Your Print Environment, Enhancing Your Communication Skills, and Making More Money with Mail. “Print company managers tend to focus on delivering the projects of the day to their customers,” the company added. “They don’t spend enough time planning how to improve their businesses. When the economy picks up, print companies will be extra busy. Right now is a great time to browse through the guide and jot down strategic ideas relevant to your organization.”
The free, 100-page resource can be downloaded here: downloadable eBook.