The New York Times launches first news app for its Spanish-language website

The New York Times has introduced an NYT en Español edition of its news app for Android that features all of the content available on its Spanish-language website The New York Times en Español. The New York Times en Español publishes original journalism in Spanish as well as 10 to 15 translated New York Times articles  per day. Content includes crónicas (narrative journalism), investigations, opinion columns, reviews, videos and much more. As on its current website NYTimes.com/es, all content on the NYT en Español edition of the app is free and doesn’t count against the 10­-article-a-month limit for non­-subscribers. The edition of NYT en Español for Android is the first Times app available in Spanish. Users who download or upgrade to the 6.04.1 version for Android can switch to the NYT en Español edition by visiting the app’s Settings to toggle between English and Spanish versions. The app defaults to the Español edition for users who set their device language to Spanish.
A 2011 report by Emily Guskin and Amy Mitchell of the Project for Excellence in Journalism, concluded that the ethnic media in the United States “plays an important role by providing news in both foreign languages and in English about places and issues that are often absent from the mainstream media. Spanish-language media remain important to a changing, more acculturated, and more U.S.-born Hispanic population in the United States.” The report also concluded that Spanish-language media fared better overall than their mainstream English-language counterparts.” It also said that the USA’s Latino population has grown to more than 50 million – more than double its size in 1990 and up 46.3% since 2000. It’s also the nation’s youngest ethnic group. The median age of Latinos is 27, while for non-Hispanic whites it’s 42 and for non-Hispanic blacks it’s 32. Among Latinos, a majority are bilingual. However, as births have become more important for Hispanic population growth than the arrival of new immigrants, the nation’s Latino population is also becoming more U.S.-born. All of these factors could pose a threat to Spanish-language media operations. So far, however, the exact opposite has occurred!