Adobe launches Slate visual storytelling app for iPad

Slate is a new, free iPad app that makes it easier to turn words and images into a story that can be published as laid-out web content in minutes. “Through professionally designed magazine-style layouts with elegant fonts, beautiful colours and eye-catching motion, Slate content automatically adapts to any device for a high-impact reading experience on tablets, smartphones or computers,” said Adobe. Slate creations are links that can be shared easily via text message, e-mail, embedded in websites, or posted on social media channels.
adobeslate-inAdobe Slate builds on the success of Adobe Voice, an app for creating animated videos. Like Voice, Slate features a collection of themes that set the tone for any story – with a single tap! The interface makes it simple to add text, choose the right photo layout and apply carefully curated looks and motion. Leveraging an advanced Adobe animation engine, Adobe Slate makes words and images move with automatically applied scrolling transitions, making it much more engaging and exciting to read.
“In today’s digital world, everyone wants to share engaging web-based stories that stand out, but often people don’t have the right tools to easily create something impactful,” said Paul Gubbay, Vice President of Product Development, Adobe (pictured previously). “With our move to the Creative Cloud we’re able to tap into our pro-level creative software expertise and bring it to a much wider audience with new tools – first with Adobe Voice and now Slate. Stay tuned for more innovations like this from our teams at Adobe.”
Key features of Slate include:

  • Professionally designed themes that allow users to simply tap to select from multiple font combinations, colors and motion – to ensure stories stand out from the crowd.
  • Photo layouts and covers deliver options that help photos stand out, making them the highlight of the story – including grid or window view. Users can also add a caption overlay on images, ensuring photos are more integral to the narrative.
  • Adaptable design that looks great on any device, ranging from a phone to a large desktop monitor.
  • Call-to-action buttons link to online sites and other relevant information to encourage readers to take action (“Donate Now”, “Volunteer” or “Learn More”, etc.).
  • Sharing options automatically publish the finished content and help spread the word via a simple web link that can be easily posted to social channels, sent via text message, e-mail or embedded in personal blogs and websites. Readers can easily view the content in their PC, tablet or mobile phone browser.
Tony Curcio
Tony Curcio is the news editor at Graphic Arts Magazine.

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