Agfa Graphics has released the next generation of its StoreFront software. This cloud-based, web-to-print solution enables print buyers to place orders online 24/7 – and the new StoreFront 4.0 now features responsive stores for optimal ease of use, a save for quote function for convenient pricing information, and advanced packaging algorithms for more cost-effective shipping. Fully optimized to be viewed on both smaller screens (e.g. mobile devices) and large desktop monitors, store pages automatically adapt to any device for easy reading and ordering.
“StoreFront’s responsive design minimizes scrolling and zooming, and maximizes the print buyer’s comfort,” said Andy Grant, Global Head of Software at Agfa Graphics. “Even in the B2B market that StoreFront focuses on, we’re seeing a marked increase in the number of visitors accessing private stores using a phone or tablet. A responsive store design is not only important for increasing the conversion rate, it has also become a go/no-go criteria for business customers.”
Another addition to StoreFront 4.0 is the save for quote function. This allows resellers and agencies to get instant pricing information for an entire product bundle (including shipping costs), offering more efficiency and ease of use in preparing quotes for customers. “Let’s say a print buyer needs a quote for priority shipping a large quantity of posters for a concert – or several different products for a promotional campaign. StoreFront swiftly displays the total cost for the entire project,” said Grant. Grant added that white-label shipping is a growing market in which such a feature allow printers to compete more efficiently.
Also, in StoreFront 4.0, the shipping module is completely reworked with new packaging algorithms for the grouping of order items and for calculating the optimal number of boxes needed for shipping. A new packaging type has also been introduced for posters, banners and similar types of signage. These products can now be combined on a single packaging roll. The result of these optimizations is minimal shipping costs and maximum efficiency for the print seller. Agfa Graphics Canada is located in Mississauga, Ontario.
Agfa Graphics releases version 4.0 of StoreFront
