Color-Logic expands into flexible packaging

Color-Logic has announced that its popular metallic special effects are now available for flexible packaging. “Brand managers and their graphic designers, who have long used the Color-Logic process to produce offset packaging and flexographic printed labels, are now bringing Color-Logic to flexible films and shrink-wrap materials,” said Color-Logic Director of Sales and Marketing Mark Geeves.
“Designs for printing on metalized films, for example, require complex white ink masks which can be generated with just a click of the mouse with Color-Logic software. Our user-friendly InDesign plug-in enables graphic designers to produce dramatic effects and achieve greater shelf impact by allowing the substrate to become part of the design. Color-Logic software also permits using metallic silver inks with CMYK inks to produce dramatic effects on conventional films and other substrates.”
Color-Logic Process Metallic Color System tools simplify design and print production, creating high-impact decorative effects for use on branded product packaging and associated collateral. The Color-Logic system is compatible with offset, inkjet, flexography, digital presses, screen printing and gravure. It’s used for packaging, pouches, direct mail, point-of-purchase materials, signage, postcards, literature, booklets, labels, shrink sleeves, calendars and more.